Bend Fly Shop
SERVICES
Brand Strategy and Foundation
Brand Identity and Logo Design
Art Direction
Brand Application
Bend Fly Shop is a brand that embodies the passion for fly fishing as an active lifestyle and a sustainable connection to the outdoors. I positioned the brand as a genuine and trusted leader in the fly fishing community by creating brand values and a hand-crafted an identity that sets Bend Fly Shop apart from the traditional demographic. The result is an integrated brand image that captures the vitality and desire to Fish True.
“When we reached out to Brandt we were looking for an attractive logo for our new business. What he delivered was so much more. We ended up with a beautiful and refined hand-crafted logo that our customers compliment every day, clear brand values, and a strong identity that has been the foundation of our success.”
Chris & Cairn O’Donnell
Bend Fly Shop Owners